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「傻笑鱷魚2020用創意遊走在興趣工作與事業之間」創意講座

Posted On By 廖 宥婷
【記者廖宥婷/台中報導】
 
屯區藝文中心邀請到傻笑鱷魚的創作者,Cubbish創意總監/楊勝智/Winner!笑起來有如鄰家大男孩的Winner,很難想像他從小就愛畫家裡牆壁,甚至一路就讀相關科系,更隻身一人從雲林至臺北念書,是個不折不扣的設計本科生。
透過北中南各地創意市集的磨練與不斷嘗試,Winner從多個創意人物刪到只剩下以動物為主軸;傻笑鱷魚為主角的動物系列,透過市集的小賺讓Winner毅然投入創業裡頭,從一名小小的插畫創作者到品牌總監,深刻體會到當老闆的辛苦與哀愁,除了要學會如何跟廠商議價、管理員工、找尋通路、經營店面,這些與創作者格格不入的大小瑣事,讓Winner曾經一度想要放棄,但是他不服輸的個性逼迫自己在創作者的感性與現實的理性間努力拔河追求平衡,也讓傻笑鱷魚逐漸茁壯成長。
Cubbish,是不守規矩的意思,Winner的作品沒有高超的繪畫技能,但是能跳出框架,使大眾對這個品牌產生親切感,就像在生活周遭的朋友、老闆、同事一樣熟悉,這次我們透過Winner的分享,創作者如何從一個創作者搖身一變成為品牌總監的心路歷程。
民眾可以至中心參加講座之外,臺中市政府亦提醒大家,2020臺中購物節於7月1日至8月31日隆重登場,購物節期間於本市消費累計,登錄APP即有機會抽精品豪宅、現金、汽車、電動機車及名畫。相關資訊詳見官網 https://funtaichung.tw/2020shopping
廖 宥婷
yuio804325@gmail.com

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