(記者 江文賓 高雄報導)
表揚及肯定台海兩岸百業名人精英，3/17於高雄圓山舉辦「2019華夏之光/百業之星名人榜」的選拔表揚典禮，評選對象包括各行各業擁有專長、研發創新產品，以及在工藝、成就、公益、文化默默付出的名人等。
這些企業名人的默默地付出，而最值得注意的是獲得華夏之光提名的味亦美蔡澔鎔總裁榮耀登名人榜，專業敬責的發揚精神讓人人都能感受得到，希望籍這次表揚的活動拋磚引玉，將成功奮鬥的精采故事發表引起台灣同胞激勵與關注。
餐飲界的傳奇人物蔡澔鎔總裁，於民國70年初創業，光幾年的光景大約訓練了600多家早餐速食連鎖加盟店，從成立開始就很要求自己做到三大原則一定要做到最好:品質堅持，專業訓練與客務服務。而這些都是最基本的，最重要的是；要做任何行業就是要腳踏實地，尤其是吃的行業，更是良心事業，要對得起大家，晚上自己可以睡的安穩。
堅持這樣的理念，快30年來許多老店東現在還與味亦美繼續在打拼，甚至連第二代都出來開店，早餐外食是台灣人早已習慣的生活形態，要沒落沒那麼容易的，所以早餐是可以一代一代傳承永續經營的行業，成本小，風險低，成功容易的福氣行業。
當各個品牌早餐連鎖遇公司裁員，經濟不景氣，反而公司蓬勃發展，幾乎達成三腳五步就有一家早餐店，開始了第二波旺盛開展。這時的公司因長久已來受消費者的信賴，讓全省個分店生意都穩定成長，所以他盡能力做許多回饋社會的事，如機緣於民國88年921大地震，看見東興大樓倒塌，看見救災人員的辛勞，受難家屬煎熬著等待遇難家人消息，沒日沒夜的搶救及等待，於是號召味亦美的全體員工動起來，8天全日無休煮咖啡到現場送咖啡給每位救難人員及等待家屬，看到他們滿滿的感謝！讓蔡澔鎔心裡很感動，也啟發了做長期行善公益之路！
1、長期提供免費早餐給弱勢家庭的小學生。
2、與中華民國兒童福利連盟文教基金會共同舉辦”給孩子溫飽 也給孩子更好”公益活動，你買一份早餐50元，店家就捐1元的活動，短短的21天就募集50多萬的捐款，雖是小小的愛心，卻是大家滿滿的愛，愛國家未來的主人翁。
3、與中華民國家扶基金會長期協辦配合，每年以飲料杯做廣告宣導”用愛包圍受虐兒等活動。
4、長期贊助飲料於區裡、里裡之活動…等。
蔡澔鎔總裁表示:今後更期許著味亦美不管公司成就更大還是維持現今狀態，我還是會一步一腳印，堅持創立的初衷，品質穩定，協助分店，教育員工，回饋社會。
![農委會林試所12/22-2021.2/17科工館北館[森林X現代性-航遙測影像下的科學敘事]特展＠電傳媒](https://2udn.com/wp-content/uploads/2020/12/12281609143800_8ff-150x150.jpg)
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